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Who it is for

Scenario 1:
Your Shopify store is growing, and customers already search for your brand on Amazon.

Scenario 2:
Resellers or copycats sell your products on Amazon, and you want control of the listing.

Scenario 3:
You want a second channel, but worry about price conflicts and stock-outs on your own site.

What is included

  • channel economics: fees, FBA costs, ad budget and margin by SKU
  • seller account, trademark and Amazon Brand Registry
  • listings and A+ content built from your Shopify content
  • logistics: FBA, FBM or Amazon Multi-Channel Fulfillment from one inventory pool
  • Shopify and Amazon connected: catalog, stock and orders
  • a pricing policy so Amazon and your store do not undercut each other
  • Sponsored Products, Sponsored Brands and Sponsored Display campaigns
  • reporting: P&L for each channel and for the brand overall

What we work with

Platforms:
Shopify • Shopify Plus • Shopify Marketplace Connect • Amazon US, UK, EU and Canada • Amazon Multi-Channel Fulfillment • Amazon Brand Registry • Klaviyo

Formats:
Amazon readiness audit • turnkey launch • ongoing Amazon management

How we work

  • Audit. We check which SKUs make money on Amazon and what the launch will cost.
  • Setup. Seller account, Brand Registry, logistics and the Shopify connection.
  • Listings. Titles, bullets, images and A+ content built for Amazon search.
  • Launch. Inventory goes live, ads start, we track the first sales.
  • Grow. We scale profitable SKUs and expand to more Amazon marketplaces.

Experience and results

  • Amazon as a profitable second channel, not a threat to your store
  • one inventory and one P&L across channels
  • for Gipfel International we launched Amazon US from zero: Best Seller in Home & Kitchen, payback in 4 months, sales up 1500% year over year (case study)
  • for RBM Outdoors Amazon revenue grew 90% year over year and the brand reached #1 Best Seller in Camping Tents (case study)
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